This is good news for those of us annoyed that we have to create a new page if we run a YouTube site. But what will it means for businesses listed on the site? Basically, the site won't die but they are focusing less on being the Facebook killer and more on trying to make specialized community chats.
This is not terrible news for pizza. There are a lot of fans of the food and they are already on Google+. But, it could also mean doom for the site as lots of people after the news tweeted how they can't wait to delete their page.
It should be an interesting thing to keep an eye on. If you have a profile, don't go deleting it yet, because it does still help your rankings in google search. Don't give up!